Alright, let’s talk about this Crossfit thing, you know, the workout thingy. Folks call it a business, a way to make some money. But how do they do it? It ain’t like sellin’ eggs at the market, that’s for sure. This fella, Greg Glassman, he started it all. Didn’t take no big money from them fancy investors, nope, he did it his own way.

Now, they got these gyms, lots of ’em, all over the place. They ain’t like McDonald’s, where some big company owns everything. Each gym is owned by regular folks, like you and me, kinda. They call it an “affiliate” model, sounds fancy, but it just means they work together, share ideas, and stuff.
- They ain’t franchises, you see. A franchise, that’s like when you buy the whole package, gotta do everything the same way. This Crossfit thing, it’s more like a club, everyone doin’ their own thing but still part of the same family.
- They share ideas, help each other out, and keep the money flowin’ within their own group. Smart, ain’t it?
So, how do these gyms make money? Well, it ain’t rocket science. People pay to workout, simple as that. They call it “membership fees,” sounds better than just sayin’ “pay up!” I guess. They got different ways to pay, too. Some folks pay for a month, some for a year, depends on how much they like flippin’ tires and swingin’ ropes, I reckon.
I heard tell these gyms, they bring in a good chunk of change. Some say they make hundreds of thousands of dollars a year. That’s a lot of hay, let me tell ya! Makes you wonder if I shoulda started liftin’ weights instead of milkin’ cows. But hey, hindsight’s 20/20, as they say.
This Glassman fella, he’s got his own company too. They make money from the gyms, I think. Maybe they charge ’em a fee to use the Crossfit name or somethin’. They also sell training programs, and clothes, and all sorts of stuff with the Crossfit logo on it. They even got some kinda big competition, like the Olympics of weightliftin’, and folks pay to watch that too. Smart cookie, that Glassman.
It’s like a big ol’ family, but a family that’s also a business. And this business, well, it’s a pretty successful one, seems to me. They got people all over the world doin’ their workouts, buyin’ their stuff, and spreadin’ the word. It’s like a fever, this Crossfit thing. Everyone wants a piece of it, seems like.

So, if you’re thinkin’ about startin’ a business, maybe this Crossfit thing is worth a look. You don’t need to be a millionaire to get started, just gotta find some folks who wanna sweat and grunt a little. And you gotta be willin’ to work hard, of course. Nothin’ in life comes easy, that’s for sure.
But remember, it ain’t just about the money. It’s about buildin’ a community, helpin’ folks get healthy, and bein’ part of somethin’ bigger than yourself. That’s what this Crossfit thing is all about, I think. And if you can make a few bucks while you’re at it, well, that’s just gravy, ain’t it?
So, there you have it, the Crossfit business model, explained in plain ol’ English. It’s a community of gyms, each one owned by regular folks, makin’ money from membership fees and sharin’ resources. And this Glassman fella, he’s sittin’ pretty on top of it all, collectin’ his dues and watchin’ his empire grow. Now, if you’ll excuse me, I gotta go feed the chickens.
Tags: [CrossFit, Business Model, Fitness, Gym, Affiliate, Greg Glassman, Membership, Revenue, Community, Workout]