Right, so I remember when that whole Mayweather vs McGregor thing was kicking off. The fight itself was one thing, but man, that promo tour beforehand? That was something else entirely.
My Take on the Roadshow
I watched bits and pieces of those press conferences they did, hopping from city to city. At first, yeah, it was kind of entertaining. You had McGregor doing his usual loudmouth thing, and Mayweather playing the cool, rich guy.
But pretty quickly, it started feeling… off. Like, really staged. You know what I mean?
- The insults felt rehearsed.
- The confrontations seemed timed just right for the cameras.
- It just had this vibe of two guys playing characters they knew would sell tickets.
I remember thinking, these guys don’t actually hate each other this much. Or maybe they do, but this whole performance? This is purely for the paycheck. It wasn’t like some old-school boxing rivalries where you felt the genuine bad blood. This felt manufactured.
Every stop looked the same, just a different city backdrop. Same insults, same posturing. It got old fast for me, personally. It was like watching a movie trailer on repeat, just trying to drill the hype into your head.
It Was All About the Money, Wasn’t It?
Let’s be real. They weren’t just promoting a fight; they were promoting a massive business venture. Every curse word, every tailored suit, every staged face-off was calculated to get people talking and, more importantly, buying that Pay-Per-View.
You had two masters of self-promotion doing what they do best. McGregor knew how to push buttons and get headlines. Mayweather knew how to flaunt his wealth and act untouchable. Together, they created this spectacle.
So, yeah, when I look back on that whole promo tour, the phrase ‘business only’ fits perfectly. It wasn’t about sport or rivalry in the pure sense. It was a masterclass in hype generation, designed to make everyone involved incredibly rich. And you know what? It worked. Didn’t feel very authentic, but it definitely moved the needle, business-wise.
